Latin America's nutritional marketplace is thriving with opportunity thanks to evolving consumer trends and innovation advances but succeeding requires a digital-first strategy, says the co-founder of BrandHive.
Soy and pea are seeing increased demand in Latin America's protein ingredients market but it will be animal-sourced variants like whey and beef collagen fueling future growth, says Grand View Research.
Infant formula is driving the most significant surge for omega-3 ingredients in South America and this may explain the rising interest in algal sources, says the Global Organization for EPA and DHA omega-3 (GOED).
Nutrition-caused anemia is a leading hidden hunger health concern in Latin America that could be addressed through flour fortification but this needs private sector support, says the Food Fortification Initiative's director.
DrinkPlus-creator Play Saludable hopes to drive local interest and secure international expansion with its latest functional drink Nikte, branded around alebrijes – mythical creatures from Mexican folklore.